People wouldn’t have predicted that augmented reality (AR) would grow to be this popular today, even though it was invented in 1968. Explore amazing Facts About AR here!
There is nothing that technology can’t do. It can be used to enhance our lives with Instagram filters and Snapchat or for helping businesses become more efficient.
You might ask, “Is AR that big of a deal?”
We will be sharing 10 AR facts and statistics and how they have influenced my life. These facts and statistics are worth a look.
Augmented reality statistics and facts
- Every year, the number of users continues to rise!
AR users have been growing steadily over the years. AR will be used by 0.81 billion people in 2021. This is approximately one-seventh of the global population!
It doesn’t stop there. AR is expected to grow even further in the coming years. Poplar estimates that AR will reach 3.5 billion users by 2022. This is three times more than the number currently available.
- AR Market is expected to reach $18 Billion by 2023
The AR market value reached $1.8 billion in 2018 and soared to $3.5 billion by 2019. It can double, triple, or even quadruple that amount in the next years.
- Most users are between 16 and 34 years old
Four young women chat, have a drink, and laugh.
Photo by Elevate (Unsplash).
GlobalWebIndex once published a survey to nearly 4,000 Internet users. It aimed to determine how many people have used VR headsets and experience AR simultaneously.
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It was the demographics of participants that stood out most. It was found that 35% of participants who experienced AR fell within the 16-24 age range, and the same percentage applies to the 25-34 age bracket.
- AR is moving into industrial applications
Although AR is well-known in the gaming industry (e.g., Pokemon GO) and social Media as AR filters for photos, other industries are beginning to discover their interest in this technology.
AR statistics for 2021 show that AR companies lean more towards industrial applications than custom software.
- AR usage cases are on the rise in education.
A boy studying in the classroom, with a book at his desk.
Photo by CDC (Unsplash).
AR has been used for education in a significant way recently, thanks to its interactive element.
Statistics show that AR experiences are more popular among students than traditional classes. AR has helped 70% of students learn faster and improve their learning experience.
AR can also be used in special education. AR makes it more appealing for students with disabilities because of its interactive visuals.
- 63% of online shoppers believe that AR enhances their shopping experience
AR experiences have been integrated into e-commerce to enhance customer experiences.
According to statistics, 61% of online shoppers prefer shopping at shops that offer AR experiences.
A tablet was placed on the desk to open an online shop page.
Photo by Brooke Lark, Unsplash
49% of them say they would pay more for a product to see it in AR. 45% of online shoppers agree that AR aids in decision-making and saves time.
- AR/VR will be used in healthcare for $7.05 billion
AR is a promising tool for the healthcare industry due to its visuals. This is why AR has seen a huge rise in popularity in recent years.
AR allows surgeons to practice and conduct surgery more efficiently, as it augments the scan results in the patient’s body. It’s also a great tool for medical students who can study with concrete visuals.
Only a few surgeons can operate on a patient.
Photo by National Cancer Institute (Unsplash).
AR is predicted to grow at 25.5% by 2027 in the healthcare industry.
- AR is slowly becoming a reality in the automotive industry
AR is slowly gaining ground in the automotive industry, starting with the 2019 in-car AR trend. Today, cars have an AR-based head-up display that helps drivers navigate the windshield.
Video by Mercedes-Benz USA (YouTube).
According to some estimates, the global automotive AR/VR market will reach $673 billion in 2025, according to some estimates!
- 70% of respondents believe AR can help them acquire new skills.
ISACA, an international professional organization that focuses on IT governance, conducted a 2016 study about the benefits of AR for everyday life. The results were quite interesting.
70% of participants believed AR devices could help them learn new skills. AR can also be beneficial for product demonstrations, workplace training, and safety in the workplace.
- 67% of buyers and media planners want AR/VR ads.
Vibrant Media’s research shows that 67% want more AR/VR ads in their digital marketing campaigns. They want to improve customer experience by incorporating AR.
L’Oreal YouCam Makeup App in 2018 is one of the most successful examples. It was only released in 2018 and has been downloaded over 3.5 million times!